Genie Bouchard’s Unexpected Collaboration With Top Brand Leaves Fans Guessing

Tennis star. Social media sensation. And now… fashion mogul?

Genie Bouchard just teased a mysterious new partnership on her Instagram story — and fans are spiraling harder than a Wimbledon backhand. Clad in oversized shades, a cropped power suit, and strutting through what looked like a Milan showroom, she tagged a very exclusive luxury brand. But here’s the twist — she covered the name with a well-placed sparkle emoji.

Cue the international meltdown.

Speculation exploded instantly. Was it Gucci? Balenciaga? Some ultra-secret collab with an edgy new Parisian label? “Genie x [REDACTED] is about to shut it down 🔥,” one fan wrote. Another guessed, “She’s launching a line. I can feel it in my wallet.”

The only caption she gave? “Coming soon. Get ready. 💼👠 #NotJustTennis”

That hashtag alone has fans convinced this is more than just a sponsorship — this might be Genie stepping fully into the fashion world. And given her recent runway-level appearances and perfectly curated style, it makes total sense. The woman knows how to serve — whether it’s on clay or couture.

One thing’s clear: whatever she’s cooking up, it’s chic, expensive, and guaranteed to break the algorithm.

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